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PostPosted: May 11th, '15, 12:24 
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Joined: Jan 12th, '14, 22:48
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OK...you want to do a trade show? Trade events have been traditionally in the past the most effective way to get word of your product out. However, in my humble opinion, the return on investment (ROI) can be very dodgy at best in recent years, as the costs are very high, and the traffic is often slow to buy. However, your experience may differ. It is best to combine trade events with aggressive email marketing to keep in close contact your most targeted buyers. Here are some guides to let you get started:

Guides
http://www.contentfac.com/event-based-marketing-at-trade-shows-for-small-business/

Barry Siskind is a Tradeshow Guru...here are some very useful tips
https://www.youtube.com/watch?v=N_f0yCSPo5M1

4 Tips to a Winning Trade Show Display Design
http://thetradeshowcoachblog.com/trade-show-display

Trade show booth ideas
http://www.trade-show-advisor.com/trade-show-booth-ideas.html

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http://roxwellwaterhouse.com
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